The Ultimate 2025 Editorial & Media Planning Calendar for Marketing and PR

The Ultimate 2025 Editorial & Media Planning CalendarMarch 28, 2025 | By Khoury PR & Media Group

If you're serious about staying ahead in the world of public relations, media pitching, and content marketing, a solid editorial calendar is a must-have tool. Whether you're planning social content, pitching story ideas, or managing brand campaigns, this calendar will help you plan around key dates, holidays, and trending moments.

At Khoury PR & Media Group, we believe successful campaigns start with a proactive strategy and strong timing. Here’s your 2025 Editorial & Media Planning Calendar to help you stay on track and capitalize on key media opportunities all year long.

Quarter 1: January – March
Key Themes:

• New Year, Fresh Start
• Health & Wellness
• Financial Planning
• Winter Entertainment & Travel

Key Dates & Awareness Months:

• January: Dry January, National Hobby Month, National Mentoring Month
  • Jan 1 – New Year’s Day
  • Jan 20 – Martin Luther King Jr. Day
  • Jan 25 – National Opposite Day (quirky content idea)
• February: Black History Month, American Heart Month
  • Feb 2 – Groundhog Day
  • Feb 9 – The Oscars
  • Feb 14 – Valentine’s Day
  • Feb 17 – Presidents' Day
  • Feb 22 – National Margarita Day
• March: Women’s History Month, Spring Travel Planning
  • Mar 1 – National Wedding Planning Day
  • Mar 17 – St. Patrick’s Day
  • Mar 20 – First Day of Spring
  • Mar 30 – MLB Opening Day

Quarter 2: April – June
Key Themes:

• Spring Cleaning (Home, Life, Business)
• Earth Month
• Summer Travel Planning
• Weddings & Events Season Kickoff

Key Dates & Awareness Months:

• April: Earth Month, Stress Awareness Month
  • Apr 1 – April Fools' Day
  • Apr 22 – Earth Day
  • Apr 27 – Oscars Red Carpet Fashion Recaps
• May: Mental Health Awareness Month, Small Business Month
  • May 5 – Cinco de Mayo
  • May 12 – Mother’s Day
  • May 27 – Memorial Day Weekend
• June: LGBTQ+ Pride Month, Summer Kickoff
  • Jun 14 – Flag Day
  • Jun 16 – Father’s Day
  • Jun 20 – First Day of Summer
  • Jun 30 – Mid-Year Review Content Ideas

Quarter 3: July – September
Key Themes:

• Summer Fun & Food
• Back-to-School Planning
• Fall Preview & Holiday Planning Begins

Key Dates & Awareness Months:

• July: Summer Fun, National Ice Cream Month
  • Jul 4 – Independence Day
  • Jul 26 – FF Brown Memorial Park Opening (Community Event)
  • Jul 30 – International Friendship Day
• August: Back-to-School, National Wellness Month
  • Aug 4 – National Chocolate Chip Cookie Day
  • Aug 19 – World Photography Day
  • Aug 25 – National Dog Day
• September: Hispanic Heritage Month begins, Fall Preview Content
  • Sept 2 – Labor Day Weekend
  • Sept 8 – Grandparents Day
  • Sept 23 – First Day of Fall

Quarter 4: October – December
Key Themes:

• Fall Festivities
• Holiday Shopping Season
• Year-End Reviews & 2026 Planning

Key Dates & Awareness Months:

• October: Breast Cancer Awareness Month, Spooky Season
  • Oct 1 – International Coffee Day
  • Oct 14 – Indigenous Peoples' Day
  • Oct 31 – Halloween
• November: Holiday Shopping Prep, Giving Back Season
  • Nov 11 – Veterans Day
  • Nov 28 – Thanksgiving
  • Nov 29 – Black Friday
  • Dec 2 – Cyber Monday
  • Dec 3 – Giving Tuesday
• December: Holiday Content, Year-End Wrap Ups
  • Dec 21 – First Day of Winter
  • Dec 24-25 – Christmas Eve & Christmas Day
  • Dec 31 – New Year’s Eve Content

Month by Month - Cultural and Heritage Observances

• January National Mentoring Month, Slavery & Human Trafficking Prevention Month
• February Black History Month, American Heart Month
• March Women’s History Month, National Nutrition Month
• April Arab American Heritage Month, Earth Month, Stress Awareness Month
• May Asian American & Pacific Islander Heritage Month, Jewish American Heritage Month, Mental Health Awareness Month, Small Business Month
• June LGBTQ+ Pride Month, Caribbean American Heritage Month, Immigrant Heritage Month
• September Hispanic Heritage Month (Sept 15–Oct 15), National Recovery Month
• October Italian American Heritage Month, Filipino American History Month, National Disability Employment Awareness Month
• November Native American Heritage Month, National Adoption Month
• December Universal Human Rights Month

Pro Tip from Khoury PR:
Layer your pitching strategy around these dates at least 6-8 weeks in advance — journalists, editors, and influencers build their content calendars early. Incorporate regional events, client milestones, product launches, and evergreen content themes alongside this calendar for maximum impact.

If you’d like a customized 2025 Media Calendar built around your brand’s goals and target audience, reach out to our team anytime.

Need help making the most of this calendar?
Contact us at [email protected] or visit our website to book a strategy session.